About us
Who we are
Brand Distribution Specialists
We fill the gap between brand owners and the route to market in the Asia Pacific region, linking brands to market distribution and brands to consumers.
Increasingly, both consumers and industry are seeking out brands with a point of difference and authenticity. Market fragmentation brings both challenges and opportunities for global drinks brands.
We specialise in:
narrowing the gap
identifying new opportunities
providing a brand focused approach to distribution
Our award winning portfolio includes some of the top selling brands in Australia.
Our services
We specialise in narrowing the gap between brand owners and customers, identifying new opportunities and providing a brand focused approach to distribution.
Long-term brand partnerships – we work as an extension of the Brand’s Commercial team in the APAC region
Consultancy projects for brand partners looking to expand in the APAC region.
ROUTE TO MARKET
ACROSS ALL KEY SECTORS
Analysis of distributor options, recommendation and market introduction.
Review of Travel Retail opportunity and sell-in, implementation of marketing programmes.
Sell-in, account planning and brand programmes for key retail accounts in Australia.
Advice on stock management, import and storage, label compliance.
BRAND BUILDING EXPERTISE
Recommendations on brand strategy, pricing, distribution and A&P support for each key market.
Brand marketing activity development and execution.
Training and education for retail sales staff in both the On and Off trade.
Monthly sales update, feedback on competitor activity.
Business 2 Business
We offer a full range of Business 2 Business (B2B) services to brand owners and retailers seeking access to exclusive brands.
Our B2B services include:
Access to world-class distillation and packing facilities for Gin, Vodka, Irish Whiskey, Liqueurs and contract packing
Cost effective drinks product and pack solutions to fill portfolio gaps and to capitalise on new market opportunities
Private label offerings including product development
Drinks branding and brand development projects
Whether you’re seeking to improve the quality of your existing brand portfolio or considering a new brand idea, contact us for development expertise and to discuss your latest project. We would be delighted to hear from you.
Our background
GAP Drinks is based in Australia with a focus on global brands looking to expand in the Asia Pacific region.
Over the past 20 years, we have been proud to work on long term partnerships alongside brand owners, providing specialist market knowledge and an established network of strong trade relationships.
In 2014, Quintessential Brands joined our portfolio. During this time we have built a multi-category spirits distribution business across the Asia Pacific region.
Our premium spirits portfolio includes world class brands of unrivalled heritage and craftsmanship sourced from four distillers and production sites across Europe. This includes:
Gin and vodka from G&J Distillers, the oldest gin distillery in England
L&L in France, a leading manufacturer of fruit spirits and liqueurs
First Ireland Spirits and the Dublin Liberties Whiskey Company in Ireland creating our Irish Creams and Irish Whiskies